Being searchable organically is very
important because it will increase your audience/page views without paying Google
a fortune. A good example is: ABC Company sells green shirts. Therefore, anyone
looking for "green shirts" on a search engine should be able to find
ABC Company without knowing the company name.
There might be other companies
selling "green shirts" but by investing in search engine optimization
by way of content through article writing, will help a company be above the
competition.
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